Lemsa guides
Guides and tips for local businesses
Google reviews, your Google Business Profile, QR code menus, NFC cards, Wi-Fi: simple, practical guides for cafés, restaurants and shops in Morocco.
- How to get more Google reviews for your business in MoroccoWhat works to get more Google reviews, and the mistakes that get reviews removed: a guide for cafés, restaurants and shops in Morocco.
- Replying to Google reviews: 10 reply templatesTen reply templates ready to adapt for positive, mixed, negative or text-free reviews, and the rules for replying well. Also in French and Darija.
- Creating and completing your Google Business Profile in Morocco: a step-by-step guideCreate, verify and complete your business's Google Business Profile in Morocco: name, category, service area, video verification, photos and review link.
- QR code menus for cafés and restaurants in Morocco: setting one up and keeping it currentSet up a QR code menu that reads well on a phone, with prices in dirhams and photos, and change it without reprinting: a guide for cafés and restaurants in Morocco.
- NFC cards: how they work, and which phones read themWhat an NFC card is, how to tap it with an iPhone or an Android, why there's nothing to install, and what to do when the phone doesn't react.
- Wi-Fi QR codes: sharing your Wi-Fi with customers without reading out the passwordHow a Wi-Fi QR code works, its limit when you change the password, and how to share your café or restaurant Wi-Fi safely.